Most Websites Have a Few Skeletons in the Closet
A website can look fine on the surface – clean design, nice colors, a contact form that (hopefully) works – but if we start looking through your drawers, we’re fairly certain we’ll learn all your dirty secrets.
As part of our website maintenance service, we start with a full audit. And no, we’re not just clicking around and calling it a day. We’re digging deep to find the things that are slowing you down, putting your site at risk, or quietly chasing away potential customers.
Is the Site Even Loading Correctly?
We start with the basics:
- Is the site loading properly on all major browsers?
- Is it mobile-friendly or are we about to use a horizontal scrollbar to read each page?
- Any 404 errors, broken images, or weird layouts?
These may seem obvious, but there are many “fully functioning” sites that have buttons that lead to nowhere or mobile views that look like a Tetris puzzle gone wrong.
Speed Check: Is Your Site Repelling Visitors?
Slow sites kill conversions. Google knows it and your visitors know it. We use tools like PageSpeed Insights, GTmetrix, and good ol’ common sense to check:
- Page load times
- Image compression
- Bloated code or unnecessary scripts
- Lazy loading configuration (yes, that's a thing)
People won’t wait more than 2–3 seconds. And Google penalizes slow sites in search rankings.
Security Scan: Is Your Site Actually Safe?
Security is a big one — especially for small business websites that often go unchecked.
We audit for:
- SSL certificate (no padlock = no trust)
- Outdated plugins or CMS versions
- Vulnerabilities in themes or extensions
- Weak login security or admin info.
Why it matters: A hacked site isn’t just embarrassing – it can tank your SEO, infect your users, or take your site offline entirely. And if this weren’t obvious, Google doesn’t love malware.
SEO Health: Can Google Understand (and Trust) Your Site?
We don’t just glance at meta titles and call it a day. A solid SEO audit includes:
- Meta titles + descriptions
- Header structure (H1s, H2s, etc.)
- Alt text on images
- Broken internal/external links
- Sitemap + robots.txt checks
- Keyword structure and page focus
Good SEO mostly means clean structure, crawlability, and relevance. We make sure your site is catering to Google’s rules.
Form + Function: Are Your Site Features Actually Working?
This is the part clients always wonder about: does it actually do anything. We check for:
- Contact forms
- Booking tools
- Embedded maps, iframes, or payment integrations
- Cookie banners (compliance is required by law based on location)
If your site has tools that don’t work, it’s not just annoying. It’s going to squash any leads and make your business look less legit.
Backend + CMS: What’s Happening Behind the Scenes?
If you’re on WordPress, Shopify, or any other CMS, we check:
- Plugin health
- Theme updates
- Database bloat
- Admin access + user roles (yes, your ex-employee might still have access)
Clean, updated systems translate to better performance, easier future edits, and less breakage risk.
Why an Audit Isn’t Just A Bonus Anymore
Until something breaks., most site owners have no idea how their website is really doing. An audit gives you an overall report card so you know where you stand. You’ll walk away knowing what’s working, what’s risky, and what to fix.
It’s not about micromanaging, but rather about helping your site perform better and support your business goals.
Want Us to Take a Look at Your Website?
We’ll audit your site, walk you through what we find, and suggest exactly what to fix.